Matt Donovan, Sr. Associate AD for Development at University of Indianapolis, visits with @TaiMBrown to discuss creating a successful culture for development in an athletics department. Donovan, 24 years into his tenure with UIndy, gives insight on what it takes to be successful when working in fundraising. He emphasizes that potential donors should know why they are important to the process. Donovan also speaks to the importance of the entire department asking themselves, "Are we doing the best we can do?"