May 23, 2017
More on the Home Team Sports/FOX College Sports Properties' acquisition of Impression Sports & Entertainment, which comes on the heels of the pair working together on the LA Coliseum-United naming rights deal. Kyle Sherman, President of HTS/FOX, provides perspective on why Impression fits his existing portfolio, how the two plan to provide premium value to the marketplace & the model of "connecting brands with fans." Impression President Foy: "We think there's a major opportunity for more naming rights deal in college sports." Points to both new deals & expiring contracts for some facility names.