"You either control your own message or someone is going to
control it for you." That's one reason Arizona AD Greg Byrne is a
loyal Twitter user. Listen as he reviews his approach to social
media, and reveals his Twitter goals.
The 1.Question Leadership Podcast is designed to highlight executive and organizational leadership with a heavy emphasis on leadership in college athletics. 1.Question is primarily hosted by @TaiMBrown, but features occasional guest hosts. Subscribe here: 1quest.co/itun