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Feb 5, 2024

@1QLeadership Question: What can college athletics teach us about retention rates?

We asked the University of Wisconsin - Eau Claire Chancellor, Dr. Jim Schmidt, about the importance of athletics on a college campus. He gave us insight from research done at UW-Eau Claire which says there are key components that exists in college sports that can translate to higher retention if applied to campus in general.

  • Meet students where they are academically, socially, mentally
  • Sense of belonging
  • Upperclass mentors
  • Trusted adults
  • Community

At UW-Eau Claire, Black men who are student-athletes have a retention rate in the 90% range, while those of the same group who aren't athletes have a retention rate in the 70% range. Chancellor Schmidt talks about the goals and community strategies the school has put in place to focus on each student. He also talks about how a $70 million athletics facility helps to accomplish those goals. - One Question Leadership Podcast - Tai M. Brown